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22/10: Boycott Minnie Minors
Most of you having young children or siblings (below 10 years of age) would know about the shop Minnie Minors (a subsidiary of Bareeze) which deals in ready made garments for babies and young children. In Islamabad, this shop is located on the floor above Bareeze (near Chen One) in Jinnah Super.
Recently, when I got the opportunity to visit this shop, I saw a sign taped onto the payment counter and the wall nearby which stated that 'privilige cards will not be accepted'. Privilige cards here are credit card type customer loyalty program cards which can be used by frequent customers for getting discounts and acquiring points on their purchases. These cards have been in use by Bareeze and Minnie Minors for some time.
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